7 ways to win friends and influence others on Facebook
One of my favorite books is “How to Win Friends and Influence People” by Dale Carnegie. It recently occurred to me that a lot of what he writes in the book applies to interactions on Facebook....
View Article10 tips to become a more successful PR pro
In today’s ultra-competitive PR world you need to find ways to stand out. Following are 10 things that continue to help me become a more successful PR pro. I hope they help you, too. Do your homework....
View Article7 ways to avoid common PR campaign pitfalls
Managing a PR campaign takes a lot of hard work and effort. To ensure success of your PR campaigns, you should avoid these seven common pitfalls or mistakes. No integration. A campaign is more than a...
View Article7 ways social media is changing PR
Social media is a game changer for public relations. It is bringing new challenges and opportunities to the profession and to savvy pros. I have outlined seven ways that social media is changing PR....
View ArticleThe 7 habits of highly effective people on Twitter
Image via Wikipedia A lot of what Stephen Covey writes in his bestselling book The Seven Habits of Highly Effective People applies to the habits of the top influential Twitterers. So here are seven...
View ArticleWhen is the best time to tweet?
(Photo credit: Wikipedia) We all want our tweets to get noticed, read and retweeted—whether they are your personal tweets or you are tweeting on behalf of a brand. The purpose of this blog post is to...
View Article5 ways to create expert content with limited resources
In the world of tighter budgets, less staff and more workflow, who has time to write content? How much do you have to write to be effective? Why write it at all? A recent business study showed that...
View ArticleThe 7 Cs of a successful social media strategy
A lot of people and companies decide, after using social media for a while, that they need a strategy. Of course, that approach is like putting the cart before the horse. To ensure success, think...
View ArticleThe A to Z guide to social media
alphabet stamps (Photo credit: river seal) Sometimes it’s worth getting back to basics. Here is a compact roadmap to social media – compiled as an easy-to-follow A to Z guide. Access. Some companies...
View Article10 free tools to manage your personal brand and online reputation
Personal branding dilemma (Photo credit: stefano principato) Do you Google yourself and find another person with your same name pops on the screen? Want to prevent a recruiter from seeing those drunk...
View Article3 free image editing apps for social media
Image courtesy of YaiSirichai / FreeDigitalPhotos.net If you are active on social media, you know that social networking sites frequently change the look, feel and functionality. Look at what happens...
View Article5 common social media mistakes and how to avoid them
Photo Credit: All rights reserved by infekted.it Social media can help grow your personal and company brand, if done right. If social media is not done properly, it could send the wrong message to your...
View Article10 steps to building and managing your personal brand
Personal Branding Formula (Photo credit: stefano principato) “All of us need to understand the importance of branding… we are CEOs of our own companies: Me Inc. …our most important job is to be head...
View Article10 tips for getting more done with less effort
These days it seems like we don’t have enough time in the day to do everything we need to do. How often have you heard: There are not enough hours in the day! I have no time to work out. I don’t have...
View ArticleOptimize your LinkedIn profile: 10 steps you should take
LinkedIn is one of the most professional social media networks. It has more than 313 million members in more than 200 countries and territories. Professionals sign up to join LinkedIn at a rate of...
View Article5 tips for repurposing your content on SlideShare
Recycling existing content into a SlideShare is a great way to get more mileage from content you have already spent the time and effort to create. It is a wonderful medium for presenting information...
View Article7 ways social media is changing PR
Social media is a game changer for public relations. It is bringing new challenges and opportunities to the profession and to savvy pros. Here are seven ways that social media is changing PR. 1....
View ArticleThe 7 habits of highly effective people on Twitter
A lot of what Stephen Covey writes in his bestselling book The Seven Habits of Highly Effective People applies to the habits of the top influential Twitterers. Here are seven behaviors to repeat...
View ArticleWhen is the best time to tweet?
We all want our tweets to get noticed, read and re-tweeted—whether they are your personal tweets or you are tweeting on behalf of a brand. The purpose of this blog post is to give you some information...
View Article12 Twitter tools to help you maximize your tweets
How do you get your tweets noticed? How do you get them read? And how do you get re-tweets? These are some of the most-pressing questions that many Twitter users ask. The key is to optimize the timing...
View Article